Episode 200

Become an Authoritative Speaker | Chris Marr

Becoming an Authoritative Coach and Speaker with Chris Marr

Summary

In this episode of Present Influence, host John interviews Chris Marr, author of the book Become An Authoritative Coach, to discuss the importance of owning authority in coaching and public speaking.

They explore themes like the struggle with people-pleasing, developing a unique brand, and the distinction between confidence and arrogance.

Chris shares insights on how to present oneself authoritatively, both on stage and in a coaching setting, and emphasizes the value of frameworks, deliberate practice, and having a service-oriented mindset.

The episode provides actionable advice for coaches and speakers aiming to establish their authority and effectively engage their audience.

Check out Chris' book and be sure to visit his website and take the assessment. https://theauthoritativecoach.com

Chapters

00:00 Welcome and Introduction

00:32 The Authoritative Coach: An Overview

02:22 People Pleasing and Authority

03:40 Confidence vs. Authority

04:27 Overcoming Imposter Syndrome

07:07 People Pleasing in Leadership

08:17 Engaging the Audience: Tips for Speakers

14:55 The Inner and Outer Game of Authority

22:02 The Journey to Becoming Analytical

22:53 Levels of Learning: Study, Practice, Teach

23:36 Developing Frameworks and Insights

24:39 The Importance of Personal Frameworks

26:19 Creating Effective and Tested Frameworks

30:48 Engaging Your Audience with Stories

37:00 Balancing Authority and Arrogance

41:28 Conclusion and Final Thoughts

Go to presentinfluence.com to get your copy of my guide to building authority through podcast guesting and for speaking enquiries or connect with me on LinkedIn

Thanks for listening and please give the show a 5* review if you enjoyed it.

Transcript
John:

Would you describe yourself as being authoritative, whether that's on the

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platform or in your general communication?

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Where does authoritativeness

crossover potentially into arrogance,

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and how do we make sure we avoid

that so we can stay relatable

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and connected with our audiences?

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All this and much more, is gonna

be covered in this special 200th

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episode of Present Influence

with my guest, Chris Marr.

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This was the second conversation that I

had with him because he came onto my other

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show, which is called The Coaching Clinic.

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And if you are a coach then you

may want to check out the episode

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with Chris on the coaching clinic.

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So welcome to Present Influence the

show for speaking and communication

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professionals to help you master

your speaking skills and be able

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to impact, influence, and inspire.

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My name's John Ball.

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I'm your guide here on this journey

to mastery level communication skills.

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Make sure you're following the show for

weekly guest and solo episodes and why not

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connect with me on LinkedIn as well to get

the Present influence Weekly newsletter.

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First of all, welcome to

Present Influence, Chris Marr.

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We're very happy to have you with me.

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Chris Marr: Thank you, John.

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I'm glad to be here.

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I'm excited to have a

conversation with you today.

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John: I'm excited to get to speak

to you again because we have

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just recorded an episode four.

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The other show that I do with my good

friend, Angie, the coaching clinic

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and definitely I'm gonna say to anyone

listening to this, if you have a coaching

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practice as part of what you do, we will

touch on some of those things today.

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But you definitely want to go and

check out that episode as well.

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Different conversation.

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Anyway, I thinking always speaking

to the same guest twice a year.

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There's very good reason for that.

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Which you'll want to stay tuned for.

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But you have a book that I really

enjoyed called The Authoritative Coach.

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I've been practicing saying

that, so I think I've just about

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wrapped my tongue around it now.

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But I found it really useful just

in terms of, I felt that one of

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the key themes of the book that

you talk about was people pleasing.

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Certainly something that

I've struggled with before.

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And I just wanted to get us maybe

a bit of an overview for you as to

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where your coaching has been and

that kind of people you work with,

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and what led you to focusing on this

authoritative side of the coaching world.

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Chris Marr: Yeah.

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I think from a branding perspective,

one of the things that we need

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to do is we need to have a

lane that we stay in, right?

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So I think even the sort of more

practical element of owning a

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word, like authoritative or owning

a phrase like people pleasing

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when I first was establishing the

brand, there was nobody else really

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talking about things like that.

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And I thought, you know what?

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Then maybe there's something in

this that I can really dig into.

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So from a branding perspective, it made

sense for me to pick something that

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hadn't already been well established.

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So that was one practical element

of it, but other part of it was

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just understanding like that

there's a big need for people to

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turn up in an authoritative way.

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And I think when you're

thinking about anything that

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you're bringing to an audience.

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And an audience could be a client or

from the stage, or even on the podcast as

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well, is that owning your expertise and

owning your ideas is a big part of the,

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a big part of helping other people to

feel confident about what you're saying.

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So if I came into this show, for example,

and I was a little bit heady about.

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My ideas would be like I've been

thinking about this thing and maybe

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it's this, maybe it's that, or whatever.

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And I was, people would be like I

don't, I'm not really sure about this

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guy, like what he's saying if I'm

quite confident that he knows what

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he's talking about, or that his ideas

are actually substantive, right?

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That they have any foundation.

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And so there's something about how

people pleasing manifest itself in you.

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The way that you present your

ideas to the world in a sort

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of committed and convicted way.

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And I don't know, I always say

this 'cause I think it's accurate,

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but also polite to say that you're

accidentally diminishing your authority.

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I.

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People aren't doing it deliberately.

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People aren't going into the

world to deliberately undermine

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themselves, but there's many

ways that it manifests itself.

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Sometimes it's the way we turn up.

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Sometimes it's the doubt that we bring

in that doesn't lead to confidence.

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I wonder why people don't hook onto

our ideas because we are the ones that

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are actually the doubtful ones, right?

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Or we're minimizing or

diminishing our own authority.

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And so I think that's

been a journey for myself.

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Of course.

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But then also seeing it in others

as well and being able to help them

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understand maybe what's going on there

and how to overcome that and present

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their ideas better to the world or just

turn up in a more authoritative way.

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And so I think that's a

big part of it, right?

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It's not about authority.

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Having power over people, but turning

up in a way that influences others.

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And the way to do that is to

be authoritative about it,

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right in your presentation.

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And like I said, it manifests

itself in many different ways, but

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that's really the broad brush, John.

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John: What then is the difference

between being confident and being

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authoritative, or is it just.

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Like parts of the same thing.

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Chris Marr: Yeah.

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There's probably two major things

to consider here, is that I look

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at this as like a spectrum and I

often say that the level of respect

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that you'll gain from your clients.

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Or the level of respect that

you'll receive from your clients

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can never be higher than the

respect that you have for yourself.

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So what we're really talking about there

is that if I want to get respect from

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an audience or people to respect my

expertise or my ideas, I have to turn

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up in a way that where I respect them

and myself in that space as well, right?

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So you're never gonna receive respect.

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Any more than the level

that you respect yourself.

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So that's about how committed and

convicted you are to your own expertise.

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One of the major gaps, I think, is

what people would probably normally

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call imposter syndrome, right?

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Which is the gap between where

you are and where you wanna be.

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And so oftentimes, I'm working

with coaches or with clients facing

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professionals that aren't quite

where they want to be, right?

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Which means that they've got like a

sort of leap to make, I call it the peer

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threshold, which is ultimately going

from what I call the friend zone, where

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you know, you're getting some pushback

and some resistance on your ideas.

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You get some respect, but ultimately

you're not quite where you want to

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be, and there's a gap between where

you are and where you wanna be.

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And I think imposter

syndrome, in other words.

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There's a set of skills that you

haven't learned yet that you need

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to develop and learn and practice.

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It's gonna shift you into what I

call that peer threshold space.

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In other words, you can turn up in

any room with any group of people with

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any job title and feel like you are.

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You have a right to be there, that

you're supposed to be in this room,

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and that you're at that peer level with

people that would, A good example of

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this would be like even me, for example,

a coach in his forties working with a

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very successful CEO in their sixties.

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Can I be in that space

and be the authority?

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And that's the leap that I think a lot

of people are wanting to make is to go

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in and not feel like the supplicant in

their own expertise, where they're the

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ones that are the expert on the stage,

on the podcast, wherever it might be.

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And then of course, as you go further down

the spectrum, you get to the place where

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You're a high people pleaser, right?

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And I think that's, you're getting

into the area where you are

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turning up and there's a lot of

things that you are doing that are

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ultimately setting you up to fail.

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And one of the things that I've seen

a lot is that, need to be liked.

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The people pleasing is ultimately holding

them back from being a great coach or

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a great consultant or a great expert.

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But you've gotta take that one step

further because of your need to be liked

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and your people pleasing behaviors, you

are actually holding your clients back

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from doing their best work as well.

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And so hopefully hearing that motivates

people to get out of that space and move

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more towards becoming that authority.

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John: I definitely wanna come back in a

moment to where that fits with people from

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on the stage, like professional speakers.

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Before we do that though, just because

I should have asked you this yesterday,

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really, but just so we have a sense,

like you say you work with coaches and

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who are the people that you typically

work with and maybe even the audiences

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that you speak to as well from the stage,

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Chris Marr: yeah, I've got quite a broad

range of different types of people because

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the area that I'm in is helping people

to step into their expertise essentially.

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And so I work, so a broad range.

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For example, I work with

agency owners, right?

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So they're leaders.

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That want to influence their

team and work through people.

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So I work with people pleasing

shows up in leadership, right?

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That's avoiding difficult conversations,

avoiding difficult feedback

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that you need to give to people.

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It manifests itself in so many ways.

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One of the ways with owners is that they

still continue to do the work for others.

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And obviously that, gets in

the way of growth as well.

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So there's lots of ways

it turns up in leadership.

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And then there's the client facing

professionals, account managers,

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project managers, those people that

are doing the day-to-day client work

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inside larger organizations from

marketing to sales, right through to,

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accounting and hr, those group of people.

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And then of course, I work with

individuals who, it might be like

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a specific coach or consultant in

a specific vertical or industry.

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And I work with them too.

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To build their programs and set

themselves up to be the authority in

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their space, which is massively about

communication, but also looking at how

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they position themselves in the market

as well from a marketing perspective.

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So yeah, it's a broad range, but the

one thing that they all have in common

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is that people pleasing is holding

them back from doing their best work.

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John: How might that

fit then for people on.

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On the platform, on the stage,

or where might you see that?

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How are you gonna know if a speaker

is being affected by people pleasing?

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Chris Marr: I think there's a really easy

one here, which is if you go on the stage,

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you've got a 45 minute slot and you're

thinking about what am I going to say?

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One of the things that you can control

or you feel like you're in control

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of is if I can just talk solid for 45

minutes, then at least I'm in control

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of everything that's happening.

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But that leads to a pretty boring talk,

probably of you just like vomiting

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all over the audience with what?

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It's that you got to see.

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I.

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So what would it look like to

relinquish some of that control

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and turn it into a question for

the audience, for example, right?

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So people pleasing or imposter syndrome

might feel like you're afraid to do

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certain things, take risks, do things

a little bit differently, right?

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So I think there's, I think

that's definitely one way.

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And one of the things I'm just reflecting

on, a recent client that I had, who's

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actually got a presentation today one of

his biggest challenges was coming onto

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the stage, for example, and saying the

comfort zone, which would be my name

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is, and I'm here today to talk about

this is what we're gonna be covering and

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this is what you're gonna get from it.

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Instead of coming in with a really high

energy and literally asking the audience a

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question that requires a response from the

room to start Actually, like for example,

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instead of telling everybody what you're

going to do with them today, can they get

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a sense of it within the first 60 seconds

because they're already engaged with

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the work that you're doing, and that's.

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Like you're, you want the audience

to like you and you want to stay

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in control and that keeps you safe.

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But ultimately what we're looking

for is how can we engage the audience

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and get 'em involved in this sort

of shared story element of it.

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So that's certainly one thing

that springs to mind is like what

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happens in that first 60 seconds,

that first two minutes on stage.

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This comes from a place, John, that

I learned this lesson myself as well.

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I was in a restaurant with my mentor

and coach at the time, which was I

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wanna say it was like seven or eight

years ago or something like that.

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Just so happened that

I had a talk coming up.

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It was on social media

or something like that.

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And one of the things he said

to me, John, was, okay, cool.

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Tell me about your presentation.

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Let me help you.

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And then he just goes, so what's

the first question you're gonna ask?

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And I was like, what do you mean he is

in your presentation, what's the first

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question you're gonna ask the audience?

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I was like I'm not, I

haven't got a question.

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I've just got lots of stuff

that I want to talk about.

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And it's okay, we've got

some work to do here.

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To teach you how to use questions for

self-discovery, to get the audience to

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understand the problem for themselves.

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You don't tell them, you show them.

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And that was one of my biggest lessons.

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I'd say one other thing here though,

I think that's relevant because

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you might be wondering who, how

did the audience know who you are?

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And.

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Do and what this is gonna be all about.

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And one of the things I did with my client

this week, for example, was I taught him.

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Ultimately it taught 'em how to

control the controllables, but

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also how to get ahead of problems

before they become problems and

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what we call the Vanguard principle.

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And one of those things is to,

you've probably heard people talk

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about this on your show before,

but to write your own intro.

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Then give it to the mc and get the mc to

practice it, and then check with them on

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the day that they've actually got it and

they're gonna say it the way that you

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need it to be said so that when you go on

stage, you don't have to do any of that.

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And you can come in with this high energy

and you could come in with the really

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great question that you've practiced and

engaged the audience from the very start.

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So I would say to me, that's one

of the most important things.

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To tackle with people that want to be an

authority on stage is can you get 'em to

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step on the stage and engage the audience

immediately in that first 60 seconds?

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That first, two minutes even.

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John: I tell you why I really like

that, Chris, is because I've just

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finished I, I do, I read a lot

of books, especially audio books.

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I love audiobooks and I just finished

one called the Expectation Effect.

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I don't even if you've heard of

it can't remember the name of the

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author off the top of my head, but

very interesting just in terms of.

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Ju how much of our life and our

experience is created or generated

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by expectation to the point of which

it can actually affect things like

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our longevity or our general health.

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Whether, if we have negative, just

some stuff I've listen to it, if we

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have negative associations about.

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Aging, for example, we're probably

gonna age more quickly if we have

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negative feelings about older people.

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There's just one example.

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But there's so much of life that

comes into Creating that kind of

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introduction for yourself to make sure

what's said actually needs to be said

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is creating that expectation effect

to a degree with your audience of

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like pre-framing them on authority.

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Chris Marr: Yes, a hundred percent.

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I don't know that a lot of people

think that they can do this stuff

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and it's like you've gotta step

into the places where you can have

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more control than you have already.

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And certainly the intro and the

outro, this is what I was working

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with my client on, is write the

intro, have them practice it.

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Make sure on the day that they're gonna

read it the way that you need it to.

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So you don't have to do the quote

unquote boring intro on the stage.

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Let's set yourself up for success.

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Essentially set the

conditions for success.

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Similarly, the outro is important as well.

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So oftentimes you're not allowed

number one is oftentimes you're not

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allowed to pitch from the stage.

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It's just like part of the conditions

you're not allowed to pitch.

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But most people aren't very good at it.

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But if.

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You can set it up so that the mc says It

was a great presentation today, Chris.

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The audience got a lot from it.

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If someone in the room was interested

in working with you going forward, what

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would be the best way for them to do that?

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And so if the mc knows to ask

you this question, at the end,

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you're not pitching anymore.

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You're answering a genuine question that

the audience then hear the answer to.

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And I was teaching 'em this as well.

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It's if you want to make this

work for you, you've got to get

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the mc to help you, to help the

audience to help things move along.

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So that's just another similar

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John: I think there, there are so many.

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There, there are a bunch of

different ways of doing that.

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I like that one.

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I haven't heard that before.

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But yeah, how you close off to be

able to set yourself up for people

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to come and follow up with inquiries.

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'cause you generally can't pitch

events unless that's been prearranged

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and you prob as you say, you

probably don't want to even do that.

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Unless you're good at it,

and most people just aren't.

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For many reasons.

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Mostly because people fall apart

when you start talking about money

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and offers and things like that.

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It needs to be really well practiced.

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The whole authoritative concept, right?

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There's this whole thing of like, when

you're on a platform or you're being

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presented as a speaker, whether it's a

virtual event or a real in person event

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the fact that you are up there, that

your name is listed as a speaker, that.

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Provides a certain amount of

authority expectation as well.

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But it seems, especially from your book

as well, that there's an inner game and

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there's an outer game when it comes to

this, like maybe some of the after game

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things like your brand concept and how

you talk about what you do and the inner

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game of that mindset of really owning it.

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Could you lay that out a

bit more for us as to how.

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What needs to happen on both levels, and

probably a big question, but as best you

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can give us a bit of an outline there.

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Chris Marr: I guess if

we're talking about.

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Like you, a good place to, to focus on.

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There might be like the

pre-game jitters, for example.

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Like where anxiety shows up.

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I'm sure that many people have talked

about this before, but oftentimes

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anxiety showing up where we're like, that

imposter syndrome's showing up for us

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because we're too focused on ourselves.

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And one of the inner game pieces I

found to be really helpful for me,

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even coming into this podcast today,

and the one that we did yesterday,

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I just wrote down an intention for

me, like I know a bunch of stuff.

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My hope is it comes out

in an articulate way.

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My intention is that it, like

that, I want it to, but ultimately

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the overarching intention is can

I help the people listening or

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watching this be better in some way?

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Can I help?

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That's basically it.

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And so the inner game with even going

onto a stage, and this is a platform as

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much as a stage is a platform as well.

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The stakes might be higher.

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Since you're in person, people can

throw things at you if they want to.

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But the point I'm trying to make is

that you come in with an intention.

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In other words, you could, on any

given day, your confidence might

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drop around the skills that you have.

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But you can always be 100%

confident about your intention

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to serve others and help others.

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And I think that's a big part of the inner

game , is focusing on your intention.

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And one of the other things I

like to think about a lot is that.

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Is this inner game of letting go.

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One of the, one of the books that every

time someone says mentions inner game, I

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just think about the Inner Game of Tennis

by Timothy Galloway, and I've read that

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book so many times now that it just,

I understand this idea of can I create

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the conditions in my body and my mind.

349

:

Trust that my practiced skills will

show up in the moment for me that

350

:

I think, is trying to explain it.

351

:

I can give you the science on it,

but there's something about trusting

352

:

your skills to show up, trusting your

expertise to show up in the moment and

353

:

not chasing it, or not forcing it or

not, not telling yourself to do it right.

354

:

But allowing yourself, allowing it to show

up in the world for you when you need it.

355

:

So for example, you might be

stepping into a really high stakes

356

:

session with a client, or like maybe

you're doing a pitch, for example,

357

:

like really high stakes stuff.

358

:

But can you trust yourself that

359

:

everything's gonna show up in the

right way for you in the moment.

360

:

And I think we focus too much

on forcing it and like going

361

:

over it over and over ahead.

362

:

It's just it just builds anxiety and

we become, we feel more and more like

363

:

an imposter than we actually are.

364

:

So I'd say that's the inner game.

365

:

I think that's a big factor.

366

:

What do you think, would

you add anything to that,

367

:

John: You for some reason I was

thinking back to my childhood of

368

:

learning to play keyboards and piano

and and just how essential it was

369

:

to keep showing up and practicing

that and staying consistent with it.

370

:

That it, so much of that is

about putting in the work to

371

:

make sure that you can do that.

372

:

And I think one of the

reasons why people often un.

373

:

One of the ways in which people often

undermine themselves is by not doing

374

:

that, not doing enough practice, enough

preparation showing up to some degree,

375

:

half-assing it, but more than that it's,

I think if you show up for a talk that

376

:

you are delivering not fully prepared and

rehearsed, it is probably almost unfair

377

:

to be charging for it because you're not

gonna be able to deliver what someone

378

:

could and I do think, it's not just the 45

minutes or whatever that you are on stage,

379

:

that you're being paid for, you are being

paid for all the work that you've put

380

:

into all the practice, all the rehearsal

that you get paid for multiple times, but.

381

:

I think it's only when you do that and

you can really embody it, and usually you

382

:

can trust yourself to be able to deliver

that without fear of things falling

383

:

apart 'cause where people tend to get

really bogged down in fear is where they

384

:

don't know where they're gonna go next.

385

:

Or they're afraid of freezing up

or not saying the right thing.

386

:

That is generally not gonna happen if

you are sufficiently well prepared.

387

:

Chris Marr: prepared.

388

:

Yes.

389

:

I think all of those, so we're talking,

there's, I think there's a middle ground

390

:

between the inner game and the outer game.

391

:

This is the middle ground.

392

:

'cause there's the inner stuff,

which is not you can't point at it.

393

:

It's even hard to explain or teach.

394

:

It's just like you are

just training your mind.

395

:

They call it performance mindset, I think.

396

:

Just like training your mind to do high

stake stuff and still be grounded in

397

:

your confidence while you're doing it.

398

:

But there's no question, John, that

reps, quantity and quality of reps.

399

:

In other words.

400

:

Like every difficult conversation

you've been in, or difficult situ

401

:

or high stakes situation you've been

in, the mistakes you've made, did

402

:

you immediately learn from them?

403

:

Are you on a path of skill

development and skill acquisition?

404

:

I think people miss this.

405

:

Oftentimes it's like

everything's skill acquisition.

406

:

So if you, for example, take your

example, if I feel like I'm lacking

407

:

confidence around being able to hold a

45 minute talk of the fear of perhaps

408

:

losing my way, what's the skill?

409

:

Who's the coach?

410

:

How do I get the help?

411

:

I need your one skill away

from figuring that out.

412

:

And I think that's a really

good way to look at things.

413

:

'cause it gives you a

quick path to get there.

414

:

So I think reps.

415

:

Quality and quantity of reps,

deliberate practice, skill, acquisition.

416

:

Those are all the activities, the leading

indicators I would say of success.

417

:

You're doing all the work, and you're

getting as much from it as possible.

418

:

One of the things I've thought about a

lot, John, is like I put the book out a

419

:

couple of years ago, the authoritative

coach there was people in the same job

420

:

doing the same work as me at the same

time, except somehow I managed to extract

421

:

all the value from it and produce my

first book from it, which is gonna be many

422

:

books, but this is the first book from it.

423

:

Whereas somebody else still doing that job

just not getting, do you know what I mean?

424

:

I'm like.

425

:

This obsession of to get from

everything you're doing right.

426

:

What am I gonna learn from

this conversation with you?

427

:

I've got a client called

directly after this.

428

:

How's that gonna develop my expertise?

429

:

There's this obsession

to just constantly like.

430

:

This in a really healthy way.

431

:

It's like a love or obsession of the

work that you do to continually improve.

432

:

I don't even think about

it that much these days.

433

:

It's just I want to get from

everything that I'm doing so

434

:

I can improve and get better.

435

:

And it's skills, it's patterns, it's

insights, it's expertise, ultimately.

436

:

John: I think there is something that

comes from this, and I've seen it on my

437

:

own coaching journey and I see it, I do

see it with other coaches as well, of

438

:

when you first get started in coaching,

speaking as well to some degree.

439

:

You're in it, you're doing it.

440

:

It's all very much about the

delivery and getting your reps

441

:

and getting the experience.

442

:

But at some point, hopefully you start to

take a little bit of an overview position

443

:

on what you do as well, where you can

be a bit more analytical, a bit more

444

:

meta if you like about things, which is

where you can start to extract things

445

:

like you have with the authoritative coach

of this is, these are the frameworks and

446

:

the processes that I work with to get

these results and help you along the way.

447

:

And I don't think you can really do that.

448

:

And until you put yourself into a

position where you can take a little

449

:

bit of distance and give yourself some

overview over what you actually do

450

:

because you have to not be in it to be

able to see it from that perspective.

451

:

Chris Marr: there is a journey there.

452

:

I think I can articulate

it quite simply, right?

453

:

There's two things I

think to consider here.

454

:

One is the levels of learning, right?

455

:

Again, this is something I think

I've thought about a lot, but there's

456

:

this idea that level one is to study.

457

:

So you're reading the books, you

are learning from other people.

458

:

You're in this box of other people's

thoughts and ideas, gaining all

459

:

the foundation knowledge and

understanding of what exists.

460

:

And then you've got

practice level two, right?

461

:

So I'm getting the foundational knowledge.

462

:

I'm in the room, I'm doing

the sessions, I'm doing the

463

:

talks, I'm doing the workshops.

464

:

I'm cutting my teeth.

465

:

I'm at the.

466

:

Chamber of commerce.

467

:

I'm at the free events, I'm doing all

the, all those things where there's

468

:

no microphones and there's no stages

and it's all that stuff, right?

469

:

And you're getting all your reps in.

470

:

So you're studying and you're practicing.

471

:

And then the third level

is to teach, right?

472

:

Is to teach what you're

learning to others.

473

:

And I think as you

score up this ladder of.

474

:

You start to build your expertise, like

you said, you see a broader view of

475

:

it, which then I think that transition

happens next, which is, okay, over the

476

:

years of all my work, what patterns have

I seen in, in the work that I'm doing?

477

:

What are the insights?

478

:

What am I learning?

479

:

So an insight might be, it's got

an insight, is something that if

480

:

I told it to you for the first

time, it would surprise you.

481

:

It's something that you don't know.

482

:

Because I've worked so long in this

area, I've learned that people think

483

:

this, but actually this is true, and

they go, wow, that's interesting.

484

:

That's an insight, which ultimately then

can be turned into frameworks, right?

485

:

Frameworks are things that experts develop

because they had to do a lot of guesswork.

486

:

Then a lot of hard work, and then

they can turn it into framework

487

:

so you don't have to do the

guesswork and the hard work anymore.

488

:

You can get there a lot

faster, a lot better, and I

489

:

John: something I wanted to

get to with you actually.

490

:

How important are things

like frameworks and

491

:

branding from that perspective for

being an authority as a coach, as a

492

:

speaker, or however you are showing up?

493

:

Chris Marr: Yeah, I think it's absolutely

critical that you're developing your

494

:

own ip, that you're able to extract

patterns and insights from your work

495

:

over time and get somebody, like

if you're taking someone through,

496

:

this happens all the time with me.

497

:

I'll be honest with client session

with someone, they'll be like, how

498

:

would you tackle this, Kristen?

499

:

I'm like, huh.

500

:

It's the first time I've

really, let's lay it out.

501

:

I'm like, actually that's it.

502

:

That's the steps.

503

:

Now I could turn that into a

step-by-step guide, a framework, a

504

:

illustration something that helps the

next person get there a lot faster.

505

:

I'm attracted to it naturally.

506

:

I think I love, like when I'm reading

a book and there's illustrations

507

:

and you can show people the journey.

508

:

I think that matters.

509

:

People need to see that.

510

:

I think it's a really simple

way to, to get that across.

511

:

So I think there's something about, and

I think we should recognize this and

512

:

appreciate it more, especially of our

contemporaries, which is when someone's

513

:

got something complex, dialed into a

simple chart or a simple framework or

514

:

simple illustration, they have worked

really hard to figure out how to

515

:

communicate that to you in a simple way.

516

:

Without it being overly reductive, right?

517

:

Don't want to undermine your

authority 'cause you've made

518

:

it so incredibly simple.

519

:

But at the same time, there's something

really important about being able to

520

:

communicate complex things in simple

ways, and those are frameworks, methods.

521

:

Tools.

522

:

And I think there's something really

interesting if you can get to a position

523

:

where you're ultimately developing your

own version of those things as well.

524

:

I think it's okay to share other people's

frameworks, but I would argue that

525

:

the lesson I've learned, and I can be

completely honest with this because

526

:

I put radical candor in my book, but

V two is not gonna have it in there.

527

:

Because to me, looking back now,

that was a silly thing to do.

528

:

It would've been much more sensible

for me to perhaps not have published

529

:

a book and figured out what my

framework is, 'cause I've got it now.

530

:

Like I have developed my own

framework that supersedes radical

531

:

candor for the work that I do.

532

:

But I wasn't there yet, and so

somebody else's model worked

533

:

until I figured out my own model.

534

:

And so you're taking all this and

tried, it's like a quite a, it's

535

:

like a creative process, right?

536

:

It evolves over time, but you've got

radical candor and you're learning

537

:

about authority over here, and

you're bringing this book and you've

538

:

got all this sort of foundational

knowledge and understanding of.

539

:

Current models and frameworks, and then

you can apply your own lens or your

540

:

own perspective onto it, and then you

turn it into something of your own.

541

:

Like this is something I pulled from

Seneca's letters from a few thousand

542

:

years ago, was, how long are you going

to live in other people's notebooks?

543

:

How long are you going to

live in other people's work?

544

:

When will this become

something of your own?

545

:

That stuck with me.

546

:

It's like I've got, turn these

words that you're learning from

547

:

other people into works of your own.

548

:

And that to me is a big part of this

idea of building your own foundation

549

:

of expertise, illustrations, tools,

frameworks, methods, getting them branded

550

:

up, calling them something, giving them a

name and putting them out into the world.

551

:

John: Always welcome a bit of stoic wisdom

onto the show, so I appreciate that.

552

:

I do think, personally, I think it

is essential, especially for speakers

553

:

and coaches who are in personal and

professional development, which is

554

:

most not all there are some maybe

for who framework aren't quite gonna

555

:

be so important for various reasons.

556

:

Probably for most of the

people who this show is for.

557

:

It is and it is that thing of

them having your own stuff.

558

:

And I do think you really

can't stand up as an authority.

559

:

In someone else's stuff,

like I've seen this in.

560

:

The professional training world

for example, I've been involved

561

:

with professional training personal

professional development companies

562

:

for years, and I've seen trainers

be trained the way that the

563

:

original speakers were trained.

564

:

The same stories, exactly the same

program, the delivery style and all that.

565

:

It's not their stuff, it's not their way.

566

:

They have to find themselves all

over again when they move out

567

:

that into doing their own stuff.

568

:

For when you do have that, when you

do find that for yourself, I think

569

:

it is, it's incredibly empowering for

your identity to be able to feel that.

570

:

So it is that, I see what you say

about the bridge between the inner

571

:

and out work when you have that

stuff, it actually helps with the

572

:

inner work as well of owning that as

being your expertise and authority.

573

:

So I do appreciate that.

574

:

Chris Marr: I think there's a

work there that I would encourage

575

:

everybody to do to sit in the

problem for longer and know that you

576

:

can come up with your own concepts

and your own frameworks and tools.

577

:

I think one of the mistakes I see

people make is that they create

578

:

frameworks because they think

that's what they need to do.

579

:

So they'll ship a framework, but it

has no real foundation in testing.

580

:

So here's a cool way to illustrate a

thing that I've never done before with

581

:

people, but it makes me look good.

582

:

And that's not it there needs to have

based in foundation, like every framework

583

:

I share has the framework is the output

584

:

of having done the work so many times and

even sometimes I'll create a framework

585

:

and then I'll go teach it again.

586

:

I'll be like, still it, like I'm

gonna have to change it so I've

587

:

had to restart things from scratch

because they just didn't quite

588

:

land and you've gotta be prepared.

589

:

To continue to refine

and tweak your stuff.

590

:

And so I think it's important to

recognize that what you're doing here is

591

:

creating tools or methods or frameworks

to make it easy for other people.

592

:

But if you're going to, and I think

this comes back to authority from the

593

:

stage, if you want your framework

or tool or methodology to really

594

:

land, you have to have really

595

:

good stories to illustrate how the

tool actually helps, or stories that

596

:

illustrate where the tool would've

helped if they had used it because they

597

:

made the mistake or had the problem

that you were trying to illustrate.

598

:

And I think it's important to

recognize that it's gotta come

599

:

from something meaningful.

600

:

John: Yeah, a lot.

601

:

A lot of the clients I work with

are people who've come from training

602

:

backgrounds, workshops, even teaching

and coaching backgrounds as well,

603

:

who really struggle to let go of

this idea that everything on the

604

:

stage then needs to be teaching.

605

:

Chris Marr: Oh,

606

:

John: right.

607

:

It needs to be stories, it needs to

be, things need to be illustrated.

608

:

We need to have case studies.

609

:

Otherwise you're just doing

an information dump on people.

610

:

Which.

611

:

May put them to sleep or maybe

they'll pay attention to it,

612

:

but they won't remember it.

613

:

And that's the most important thing.

614

:

They won't take much away from it.

615

:

But they will remember your stories.

616

:

They will remember how you

close things off and what the

617

:

message that you left them with.

618

:

The whole recency bias of things

like, how you close your talk is

619

:

one of the most important things.

620

:

Chris Marr: Yeah.

621

:

There's one thing I'll share

here that I think just helps

622

:

complete this whole thought this

conversation that we're having.

623

:

which is When I'm teaching people how

to do a talk, I teach it in segments.

624

:

So for example, if you had a 60 minute

talk, it might be three segments,

625

:

but you could deliver the same talk.

626

:

You just take a segment out and you

could teach it in 45, for example.

627

:

And these things are like blocks within

your presentation that you can switch

628

:

in and switch out as you need to,

depending on how much time you've got.

629

:

One of the ways that we structure a

segment is through this idea of question,

630

:

story, result, challenge, right?

631

:

And so the question that you ask

the audience is supposed to help, is

632

:

supposed to bring about the problem in

their mind before you tell them what

633

:

the solution is or what the tool is.

634

:

So for example, you wouldn't come into the

audience, say, Hey, I'm gonna teach you

635

:

this really cool tool, and they're like.

636

:

What is it?

637

:

Like they're already resisting the idea,

but if you come in and you ask a question

638

:

that raises the problem that you wanna

solve for, you're gonna have a better

639

:

chance of landing your ideas with them.

640

:

And so the whole idea is engage the

audience through a series of questions.

641

:

Typically two or three questions, right?

642

:

Raise a hand if you've

ever felt like this.

643

:

Great.

644

:

What was the biggest

challenge you had there?

645

:

And then they're, you're engaged and

then you tell a story like another.

646

:

When you get deep into this with

the clients, we actually have them

647

:

map their story to a story arc.

648

:

So they tell the story really

well, and then they can land on

649

:

the result of that story, what the

outcome was, and then leave the

650

:

audience with their own homework,

their challenge, the call to action.

651

:

What are you gonna do next?

652

:

You can even finish with a question,

what's your biggest takeaway?

653

:

Or whatever it might be.

654

:

So when we think about authority and

we think about I think you made a

655

:

really great point, which is, look,

if we're gonna do this, we better.

656

:

Let's do the best we can to make sure the

thing actually sticks with people, right?

657

:

And one of the ways to influence an

audience, to make your ideas stick,

658

:

to help teach it to your audience in

a way that actually stays with them.

659

:

Question, story, result, challenge,

as part of a single segment in your

660

:

workshop or your talk that you're doing.

661

:

And I think about that a lot

when I'm doing the work is okay,

662

:

I wanna teach them this thing.

663

:

What's the problem I'm

really trying to solve here?

664

:

And what's a story that I

have that illustrates this?

665

:

And if I do all of that, and then they

walk out the room and someone bumps

666

:

into them in the corridor and says, Hey,

what was your presentation all about?

667

:

Do I know what they're

going to say to that person?

668

:

And realize I know after going in

that presentation with Chris, I now

669

:

realize that what is it you want

people to say about your presentation?

670

:

And those are the things I think

a lot about when I think about.

671

:

Getting your stuff together, right?

672

:

Preparing well so that when you

get up on that stage, you can

673

:

articulate your ideas, you can tell

stories, you've got your questions.

674

:

You know what problem you're solving for,

you know what you want 'em to leave with.

675

:

Those are the things that I think if you

really dial in on them, you will come

676

:

across more authoritative from the stage

as opposed to waffling through a million

677

:

ideas running over time, going too fast,

and then like everybody in the room's I

678

:

don't know which idea you want me to st.

679

:

What is the thing that you

want me to go away with?

680

:

And I think that's what we do tend

to, and it's like actually the exact

681

:

opposite is slow down, do less, ask

more questions, have better stories,

682

:

and focus on maybe just one thing.

683

:

John: There is this thing I see a

lot of speakers and coaches do, and

684

:

I work with a lot of them on this

particular issue as well of they have

685

:

a sense of what maybe they've managed

to narrow down what they want to take

686

:

out into the world and they figure

out, this is what I think people need.

687

:

And it's I.

688

:

Sorry dear.

689

:

Nobody gives a shit what

you think other people need.

690

:

They know what they want and

that's what you have to give them.

691

:

Now, maybe you can include some of

what they need, what you think they

692

:

need within that, but if you are not

actually giving them what they want

693

:

or helping them solve a problem or get

to somewhere that they really want to

694

:

get to, they're not gonna give a crap.

695

:

Chris Marr: That's right.

696

:

Yeah.

697

:

What's the transformation you,

what's the journey that you're

698

:

trying to get 'em from too?

699

:

I love that.

700

:

Yes, exactly.

701

:

It's not a lecture.

702

:

People aren't coming to sit in the

audience to give you a round of

703

:

applause about how smart you are

about the work that you've done.

704

:

People want something that's

going to move them towards where

705

:

John: Yeah, look I'll give you a

very quick example on this is that

706

:

I'm working on a talk at the moment

is one of the big things about

707

:

is about taking responsibility.

708

:

People do not want to hear that

they need to take responsibility.

709

:

That would be a lecture.

710

:

I need to make this in a way where

taking responsibility for how people

711

:

show up in their life, in their work

situations, in their interactions with

712

:

other people is something that they want.

713

:

Make that look desirable and give them

a pathway to making that happen with a

714

:

very clear result as to why that's gonna

help them and everyone else in doing it.

715

:

It has to be along the

lines of what they want.

716

:

They want to be more productive,

they want better work cultures.

717

:

They want to have psychological

safety, all those good things.

718

:

But if I just go saying the problem

really is that you're not prepared

719

:

to take responsibility for what you

say or how you show up is like no

720

:

one wants to hear that.

721

:

Chris Marr: in how to get

pushback from an audience, right?

722

:

John: no one's gonna buy that.

723

:

I don't wanna hold you for the

whole day 'cause we do have, we both

724

:

have lives to get on with, but I

do wanna get to one thing that you

725

:

may be able to shed some light on.

726

:

A lot of people, certainly coaches,

but certainly speakers as well,

727

:

struggle with this, finding the line

between authority and arrogance.

728

:

And I wonder for you if you have some

guidance around that, I think we talked a

729

:

little bit about it in terms of coaching

in our chat with Angie, but how to avoid

730

:

being an asshole, really, but how do we

avoid that on stage that we can be on

731

:

authority without having to become a diva?

732

:

'cause certainly there is a lot of

those around in the speaking world.

733

:

Chris Marr: Okay.

734

:

So the way I look at this is there's, I.

735

:

Arrogance to me if I'm thinking about

authority and how we then become

736

:

arrogant around our expertise is a simple

phrase, which is, I am always right.

737

:

So if you are on the stage or if

you're on a, like on a podcast like

738

:

this or whatever, there's a lot

of nuanced arrogance as well, like

739

:

the way I turn up, the tone of my

voice, all of that sort of stuff.

740

:

But I think the big piece

is where's it coming from?

741

:

And it's coming from a place of ego,

and that is that I'm always right.

742

:

What I'm saying is right.

743

:

What I'm saying is the only way, what

I'm saying is the way that you all need

744

:

to do this, you all, that's arrogance.

745

:

Arrogance is I'm always right.

746

:

So one of the big lessons I've learned

is that you should always be prepared

747

:

to be wrong or be proven wrong, or be

open-minded to a different perspective.

748

:

That doesn't, there's a lot of

contradiction here because if

749

:

you want people to listen to your

expertise, you should probably.

750

:

Get used to speaking in absolutes,

but that again, doesn't have

751

:

to come from a place of ego.

752

:

Right?

753

:

A place of, I'm always right.

754

:

So I would say and we can't do this on,

on, on the podcast just now, but imagine

755

:

there's three, three overlap circles

in a sort of linear fashion, right?

756

:

So we've got circle in the middle,

in two circles on each side, right?

757

:

The circle in the middle

is competence, right?

758

:

And that's like I know what to do.

759

:

The circle on the right is ego,

and that's, I'm always right.

760

:

And so if you've got the overlap between

competency and ego, you've got arrogance.

761

:

That's somebody who's

coming in ALS, right?

762

:

I know what I'm doing.

763

:

You don't know what you're doing.

764

:

You are all stupid.

765

:

I'm the smartest person in the

room, type of arrogance, right?

766

:

But the overlap that

we really wanna be in.

767

:

On the other side, which is competency

in the middle, overlapping with

768

:

confidence on the other side.

769

:

And those two circles create a

grounded confidence where you

770

:

know what to do and you believe in

yourself whilst you're doing it right.

771

:

So not only do I believe in my

skillset and believe in myself

772

:

to help people and affect people

and influence people, but I also.

773

:

Know the skills in order to do it,

and so you be, you get a mix of where

774

:

we want to be is in this overlap

between confidence and competence

775

:

and have a grounded confidence.

776

:

In other words, I can go into a

room knowing that I've got a certain

777

:

amount of expertise in a certain

area and that I can deploy it.

778

:

I can do that thing when needed too.

779

:

And I can do it in a way where

it lands with people, right?

780

:

So I've learned the skills about how to

influence people around it, but I believe

781

:

in myself and I know what to do as opposed

to I know what to do and I'm always right.

782

:

And that's how I think about the spectrum

of grounded confidence to arrogance.

783

:

And that's.

784

:

Arguably you, what are

we talking about here?

785

:

A life's work to separate yourself

from your ego, essentially

786

:

where arrogance comes from.

787

:

But that's the mental model.

788

:

When I think about it, I just

think, how can I be more in between

789

:

confidence and competence and less

in between competence and ego?

790

:

John: I think it's helpful.

791

:

Look, in the speaking world,

nobody wants to book divas.

792

:

If you show up and you are arrogant

and you are or any right by stuff

793

:

and you're maybe even abrasive

with the audience, you're probably

794

:

not gonna get invited back.

795

:

But also I think there is that other

side to it where you create your brand

796

:

and your framework, and then research or

development things move in a different

797

:

way that perhaps show that what you have

might be a bit outdated or might actually

798

:

need to be modernized or rethought.

799

:

And if you're not open to that, you

are locking yourself into having to

800

:

do things an old way because you've

made that your brand and it has to be

801

:

right, because it's what you do and

that's not gonna serve you either.

802

:

So I think people think that they're

self-serving behaviors because sometimes

803

:

that arrogance, the diva behavior can

get them what they want in the moment,

804

:

but long term it doesn't pay off.

805

:

And so I think it is a really good thing

to wrap up our conversation with that.

806

:

It's a fascinating area that we could

probably go into a lot more, but I really

807

:

enjoyed your perspective on that, Chris.

808

:

For people who want to go and find out

more about you, which I do recommend.

809

:

'cause I really enjoyed

the Authoritative coach.

810

:

It's a great book.

811

:

What's the best way for people to

find out more and connect with you?

812

:

Chris Marr: Yeah, thanks John.

813

:

The best, obviously the book, the Become

an Authoritative Coach is on Amazon.

814

:

And you can get on any store

in Amazon across the world.

815

:

It's about 10 bucks.

816

:

So it's nice and easy to pick up.

817

:

There's also the audio book as

well, which I recommend as well.

818

:

And then you can get on Kindle.

819

:

So that's the book.

820

:

And I think if anyone's wanting like

more recent things from me on an ongoing

821

:

basis, the best place is Instagram.

822

:

At the Authoritative coach and

there's videos, reels, and all

823

:

good stuff happening there as well.

824

:

And then I'd say the last thing,

especially if you go to Instagram, you'll

825

:

see this anyway, but I have a people

pleasing assessment as well to help client

826

:

facing professionals find out where their

people pleasing behaviors are showing up

827

:

the most and how to solve them as well.

828

:

So it's an assessment that takes you

through that, and then gives you coaching

829

:

and training on how to repair those

particular areas that are showing up.

830

:

For your manifesting for you too.

831

:

So those are the best places I think

832

:

John: valuable indeed.

833

:

'cause I certainly, as I said right

at the start maybe before we recorded,

834

:

but I think most of the people who

are doing speaking work are also doing

835

:

coaching, consulting, things like that.

836

:

We need to know this stuff.

837

:

We need to make sure that

we're following that.

838

:

So I really appreciate that.

839

:

I think I've been very lucky this

week that we got to talk about coaching

840

:

with Angie on the coaching clinic.

841

:

Today we got to speak a lot more about

speaking and owning your authority and

842

:

mindset and a deeper dive into stuff.

843

:

It's been a really fascinating

conversation, Chris, and you certainly

844

:

have expressed things very well.

845

:

I've thoroughly enjoyed it.

846

:

I thank you for coming and being

a guest and present influence.

847

:

Chris Marr: Thanks, John.

848

:

It's been great.

849

:

John: Well, I hope you've enjoyed the

show, and if you have, well maybe leave us

850

:

a five star review on your podcast app if

you already have your device in your hand.

851

:

It should be nice and easy to do,

and certainly I will appreciate

852

:

you forever for doing so.

853

:

I don't wanna spend any time

here , banging on about how I've

854

:

got 200 episodes of the show.

855

:

It does feel like a milestone for sure.

856

:

One that I celebrated.

857

:

I talked a little bit more about

that in my solo episode on Wednesday.

858

:

So if you haven't already checked

that out and you want to hear

859

:

some of my journey and experience

to make it to 200 episodes.

860

:

And boy, it has been some ups and downs.

861

:

Please make sure you do that.

862

:

One thing I have been sharing is that

I've recently agreed to go to a story

863

:

slam event, which is where you can

put your name in a hat and potentially

864

:

get pulled up on stage to have five

minutes to tell a story, and then you'll

865

:

get scored on it, and it's a contest.

866

:

Should be a lot of fun.

867

:

So I'm gonna be doing that.

868

:

No guarantees that I'll actually

get called up on stage, but if

869

:

I do, hopefully it'll be fun.

870

:

If I can get a recording of

it, I'll share that with you.

871

:

But next week I am gonna be doing

my first ever open mic comedy night.

872

:

I am excited and I'm also terrified,

but I am looking forward to it.

873

:

I've been working on the

five minute material.

874

:

It needs a little bit of honing,

maybe a bit of practice in front of

875

:

a few people before I take it live on

stage, but I think it's gonna be okay.

876

:

I'm hoping that I'm not going

to completely bomb, but.

877

:

Either way, I'm gonna share the results

with you and, we'll make that into part

878

:

of the show, provided that I could get

a good enough quality recording to share.

879

:

But here's where I wanna wrap up.

880

:

Episode 200, and to say at this point

as well, that, despite last year where

881

:

I really was in two minds as to whether

to carry on with the podcast or to maybe

882

:

call it a day or maybe start something

new, which I did with the coaching clinic,

883

:

I still came back to present influence

because it's so tied in with everything

884

:

else that I want to do professionally.

885

:

And I have to say that the quality of

guests that I'm getting at the moment

886

:

are people like Judy Carter just

recently, but Chris today as well.

887

:

Just amazing.

888

:

And the guests that I'm lining up are

equally exciting specialists and I

889

:

haven't many times just haven't heard

them going on other shows that I listen

890

:

to as a professional coach and speaker.

891

:

So I hope in doing that, that I'm

bringing you people and information that

892

:

other people may not be bringing you.

893

:

So make sure that you stay

tuned for more of that.

894

:

And if you have feedback for the show,

you can certainly get in touch with me.

895

:

LinkedIn is probably the best

place to connect with me.

896

:

I spend a lot of time there.

897

:

Shoot me a message, leave me a voicemail

or a video message if you prefer.

898

:

And if you do prefer email,

by all means, send me an email

899

:

to john@presentinfluence.com.

900

:

I'll be very happy to hear from you.

901

:

Do go and check out the

present influence.com

902

:

website that is is all recently updated

refurbished, completely revamped website.

903

:

I hope you'll enjoy some of the

information and content there and

904

:

maybe even try your hand out the

speaker strengths archetype assessment

905

:

quiz that is there for you as well.

906

:

All right.

907

:

That's it for this special 200th episode.

908

:

We'll see you back next

time with episode 201.

909

:

Wherever you're going, whatever you're

doing, have an amazing rest of your week.

910

:

Take care.

911

:

See you soon.

About the Podcast

Show artwork for Present Influence
Present Influence
The podcast that helps professional communicators learn the skills that increase influence, impact and authority.

About your host

Profile picture for John Ball

John Ball

John Ball is a keynote coach and professional speaker on a mission to help upcoming leaders master their communication, create impact and stand out as experts in their field.
John left the high life of his flying career to do something more meaningful to him and has since worked with several leading personal and professional development organisations as a lead coach and trainer.
The heart of everything John does involves helping people shift to personal responsibility and conscious awareness of how they show up and perform in every situation, whilst equipping them with the tools to be exceptional.
John also co-hosts The Coaching Clinic Podcast with his great friend and colleague Angie Besignano.
He lives in the beautiful city of Valencia, Spain with his husband and often visits the UK and US for speaking and training engagements. When he's not speaking or podcasting, he's likely to be out swimming, kayaking or enjoying time with friends.

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