How to use podcasts to create business success | Alex Sanfilippo

What's one of the best, cost-effective, time-effective ways to build a following these days? Podcasting.

My guest Alex Sanfilippo is a podcaster with an entrepreneurial eye for opportunity. He's the founder of PodPros.com and PodMatch.com, both sites I enjoy using as a member and he is also a super nice guy. We chat about the opportunities in podcasting and what we see happening as it hits a huge growth spurt with YouTube, Facebook and now Twitter getting in on the podcast action.

In this episode:

• Starting a podcast do's & don'ts
• Why podcast?
• Keeping the main thing the main thing
• Do you need to be an expert?
• What Alex wishes he'd known sooner
• What makes a valuable show guest?
• The opportunities in podcasting

and more besides.

I encourage you to check out Alex's sites and to connect with him since he's a super nice guy.

Alex's book recommendations are High-Performance Habits by Brendan Burchard and The Mom Test by Rob Fitzpatrick. If you are interested in purchasing either of these, please use our affiliate links, it doesn't cost you anything extra and helps to support the show.

Discover more about our show sponsors Brand Face by visiting BrandFace.com

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Go from competent to captivating

Progressing professionally as a speaker isn't just about doing the reps; it's about outperforming. We need to outperform our competition, but more than anything, we need to keep outperforming ourselves so that we rise up and over all obstacles and plateaus and fill your speaking calendar with repeat bookings and new referrals. Visit presentInfluence.com to find out how John can help you take your speaking career to the next level. With years of speaker coaching and working alongside some of the biggest name speaker training businesses, you can be sure you're in good hands.